You sell a clear service
A visitor can understand what you do, where you do it and what action to take next.
Route eligibility
Built for local businesses. Not forced onto every business.
The standard fares work best when the commercial journey is simple, the evidence is real and one person can make the decision.
Strong-fit signals
You probably belong on this route when…
You need leads, not software
The goal is calls, messages, quote requests or bookings — not customer accounts or complex data.
You have facts and proof
Real services, photos, qualifications, reviews or projects can support the claims on the page.
One person approves
Internal comments are consolidated before they reach production.
You can board promptly
Business information, images and access can be supplied before the clock starts.
You value ownership
You want a paid-for website with optional care, not a compulsory rental relationship.
Best routes
Trades and owner-led local services.
- Trades and home servicesRoofers, tree surgeons, landscapers, electricians, plumbers, cleaners and similar firms.
- Renfrewshire businessesDirect local support with a national-quality production system.
- Appointment and professional servicesSalons, instructors, photographers and straightforward local B2B services.
The integrity test
Some work is refused even when it is technically easy.
No invented reviews
Only genuine, permitted testimonials and public evidence go on the site.
No fake locations
Area pages need real service evidence and distinct customer value, not place-name swapping.
No copied competitors
Other sites may help explain preferences. Their copy and protected design are not templates to clone.
No impossible guarantees
Rankings, lead volume and revenue are not guaranteed. The contracted work is the website and listed foundations.
Quick fit score
Give yourself two points for each “yes”.
- Is the main service and customer clear?
- Is there one named decision-maker?
- Is the requirement a straightforward lead-generation site?
- Are there real facts and proof to publish?
- Are usable images available or legitimately sourceable?
- Can the required inputs be ready before the slot?
10–12Standard fit
7–9Resolve one issue first
0–6Custom route or decline
Looks like a fit?